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Margo
The Client
My clients are B2B marketing experts, and they've essentially downloaded their genius brains into a platform called Margo. Her agentic workflows are built on 20+ years of B2B strategy experience, 300+ trusted sources and proven best-practice frameworks.
The Brief
Writing for Margo began with her pre-launch landing page ad exhibition materials to introduce her to the market and encourage B2Bs to join the waiting list.
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Then Margo launched, and she needed a full website, new exhibition material to reflect her new and improved status, and video scripts to get the word out.
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Margo's TOV? She's straight-talking, sharp but warm, and a tiny bit sassy.
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